g2g blends technical outdoor performance with streetwear sensibilities.
I co-founded g2g, a niche outdoor/streetwear brand I built from scratch. Since launching in early 2024, have generated $85k in direct sales, have grown an engaged community, and released original technical apparel designed for movement, mountains, and culture.
Roles:
→ Concept design
→ Technical design
→ Fabric + trim sourcing
→ Prototyping + managing production
→ Instagram + Tiktok strategy